Gruene Outfitters — Outdoor Gear Stores in New Braunfels | Shop In-Store or Online

Gruene Outfitters is an outdoor store in New Braunfels, TX, located in the heart of historic Gruene and serving the Texas Hill Country for over 30 years. As Central Texas' premier fly fishing store, we carry rods, reels, and tackle from trusted brands like Orvis, Simms, and Patagonia. We book guided fly fishing trips on the Guadalupe River with local guides. Our shop also stocks men's outdoor apparel and lifestyle wear from Filson, Peter Millar, Howler Bros, Duck Camp, and Barbour, with custom tailoring and private fittings available by appointment. As an authorized Yeti dealer, we keep coolers and drinkware in stock. Shop local for field-tested gear backed by the hands-on know-how and personalized service big-box stores can't match.